Little things drive me nuts. You know, details. Minutae. Figuring out how to do small stuff that should be SO flippin’ easy… even IS easy at the core of it… but is MADE complicated because someone thinks of some way they say will “make it easy”, but which actually complicates things. I feel that way about a lot of our wonderful (and maddening) technology.
I’m not knocking technology.
I mean hey, you can be wonderful and maddening all at the same time without it causing you to be “less than”.
Just ask my husband! Grin.
Friends Who Make Things Easy
On the other hand, things made simple make me do a happy little jig. I have a friend who can do that almost better than anyone I know. Her name is Nicole S. Young. You may know her work; her brand name is “Nicolesy“. I’ve adored and admired Nicole ever since I met her. Handily and coincidentally, she’s also married to one of my bff’s, Brian Matiash, so it’s always a twofer when I go visit them up in Portland. She’s a force of nature, that woman; there’s nobody quite like her.
But here’s why all this came up.
Social media is another one of those things that drives me nuts. It’s necessary, it’s done a ton for me, it’s here to stay, I’m grateful for it. It’s wonderful and maddening (trend alert!). Within the social media space, there’s an app called IFTT (If This, Then That). Here’s the simple Wikipedia description: “IFTT… is a web-based service in which users can create chains of simple conditional statements, called “recipes,” that are triggered based upon changes to other web services such as Gmail, Google Reader, Instagram, Craigslist. IFTT is an abbreviation of “If This Then That” and is pronounced like “gift” without the “g.”
Mind you, I had to look this up on Wikipedia (simple) because IFTT can’t actually explain what it does in words on its own website (should be simple, is made complicated). I love Wikipedia. And I love Nicole for making IFTT simple.
Posting to Twitter From Instagram
I’m on Instagram. @karenleehutton. I post photos (natch!).
Instagram will post directly to Twitter for you, saving you a timesaving step.
Problem: when you do that through Instagram, it only posts text and a link to the photo… which links back to Instagram. Argh.
Enter IFTT, which allows you to create a “recipe” that automatically posts your entire posts – with photo – onto Twitter and other social media sites (simple!).
But IFTT can’t even explain itself on its own website, much less how to do this seemingly simple task. (complicated).
Enter Nicole, who makes things easy: